Latest Pro Cycling News
December 14, 2021
Thorne HealthTech Announces Multi-Year Partnership with Professional Cycling Team, Human Powered Health
NEW YORK, Dec. 14, 2021 /ENDURANCE SPORTSWIRE/ - Thorne HealthTech today announced a new, multi-year partnership with Human Powered Health (formerly Rally Cycling one of America’s top professional teams), in which Thorne will serve as their Official Personalized Health Solutions Partner. The partnership will equip the elite athletes of Human...
December 14, 2021
ShowcasedNonaste® Introduces High-Performance Laundry Detergent and Sanitizing Sports Sprays that Eliminate Stink, Funk, Grime and Germs for Active Lifestyle Enthusiasts
SAN DIEGO, CA – December 14, 2021 /ENDURANCE SPORTSWIRE/ - It all comes out in the wash. But does it really? Nonaste, pronounced “No Nasty!” has launched a collection of high-performance laundry detergent and disinfecting sports sprays to help athletes and people with active lifestyles get the nasty smells and...
December 14, 2021
Applewood Manor Announced as Presenting Sponsor of Gran Fondo Asheville and USA Cycling Gran Fondo National Championships for 2022
Gettysburg, PA – December 14, 2021 /ENDURANCE SPORTSWIRE/ - Gran Fondo National Series is proud to announce Applewood Manor Bed & Breakfast as the Presenting Sponsor for both Gran Fondo Asheville and the USA Cycling Gran Fondo National Championship events, to be held in Asheville, North Carolina on July 17, 2022....
December 10, 2021
Meet Your 2022 Life Time Grand Prix Race Series Athletes
BOULDER, Colo., Dec. 10, 2021 — Life Time (NYSE: LTH), owner and producer of more than 30 renowned athletic events across the nation, today announced the 60 athletes who have been selected to compete in the 2022 Life Time Grand Prix series, which includes events such as Garmin Unbound Gravel...
December 9, 2021
Bikerumor Announces 2021 Editor’s Choice Winners
Dec. 9, 2021 /ENDURANCE SPORTSWIRE/ - Bikerumor, the leading cycling technology and product review website, today announced its Editors Choice award winners for 2021. These annual Editor’s Choice awards honor the best bicycles, components, and accessories tested through the year by each of the editors. “These posts are wildly popular with our...
December 9, 2021
Into The Lion’s Den: From The Richest US Crit of The Year to PR Disaster
Olivia Ray posed with an enormous fake check on the Lion’s Den podium, $15,000 scrawled across its face. The Rally Cycling sprinter had just topped Legion’s Kendall Ryan and Amy Pieters of SD Worx to win Legion’s inaugural event, a high-speed, high-hype criterium in downtown Sacramento, California. The date in...
December 9, 2021
“TOKYO VR Racing 2021” – Cycle or Run in the heart of the capital of Japan from home
Tokyo, Japan / December 9th, 2021 /ENDURANCE SPORTSWIRE/ - Tokyo Metropolitan Government (TMG) uses ROUVY's digital technology to recreate the marathon course of Tokyo 2020 Paralympic Games in virtual reality (VR). This enables athletes and visitors to experience a new kind of fun in sports and enjoy the tourist attractions...
December 9, 2021
Partnership Forged Between Outside Interactive, Inc. & The IRONMAN Group Brings the Best of IRONMAN 70.3 Triathlon Series to Global Audiences
TAMPA, Fla. / BOULDER, Colo. (Dec. 9, 2021) /ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, and The IRONMAN Group, the largest producer of endurance events in the world, today announced a five-year partnership to bring exclusive global live and...
December 9, 2021
The RunnerBox and RiderBox Sellout of Limited-Edition Holiday Box on the Heels of Additional Subscription Openings
The RunnerBox and The RiderBox, the leading provider of athletic gift and subscription boxes, recently announced the sellout of their highly anticipated Holiday Box. Despite doubling inventory year-over-year, the seasonal Limited Edition sold out in a matter of weeks. “Every year our team spends hours obsessing over what mix of...
December 8, 2021
Showcased12 Tips to Increase Event Attendance Year After Year
Even before the COVID-19 pandemic, the events industry was changing as event professionals adapted to modern times. Marketing efforts have gone increasingly digital. Today, event professionals also have a variety of formats to choose from when it comes to planning their events. With all of these technological changes, event organizers...
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