Latest Pro Cycling News
December 7, 2022
Cycling industry layoffs: Strava and Wahoo cut 15% of workforce
According to Bicycle Retailer and Industry News(link is external), Strava — the ride-tracking app which claims to have the world's largest sports community of more than 100 million users — has let go at least 40 employees, including product designers and product managers. One former employee told the cycling industry news website that 14 per...

December 7, 2022
FasCat’s Optimize Makes Wearable Data Actionable for Athletes
Boulder, Colorado/ENDURANCE SPORTSWIRE/ - FasCat, the leader in sports science innovation and connected coaching, is proud to unveil Optimize, a next-generation training and data analytics platform. Optimize balances an athlete’s training and recovery — both now measurable through traditional power meters and modern wearables — to deliver actionable daily insights. Unlimited, science-based...

December 7, 2022
719 Ride joins the SUAREZ Gran Fondo National Series
Gettysburg, PA – December 7, 2022 /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series is proud to announce the 719 Ride as a partner event in the 2023 SUAREZ Gran Fondo National Series. Starting in 2023, 719 Ride participants can earn points toward the season-long Gran Fondo National Series Points Competition and qualify...

December 7, 2022
Nix Launches First Biosensor to Provide Real-Time Sweat Science to Athletes
BOSTON, MASS. — DECEMBER 7, 2022 /ENDURANCE SPORTSWIRE/ – Nix, the biosensor company delivering health and wellness data to consumers, launches the Nix Hydration Biosensor today. It is the first-ever consumer biosensor to analyze sweat and provide endurance athletes with personalized hydration data — scientifically validated and delivered in real-time. Proper hydration is...
December 6, 2022
Peloton Execs Sued for Alleged Insider Trading
A Peloton shareholder is suing some of Peloton’s former and current executives claiming they engaged in insider trading, according to a Nov. 18 filing made public on Nov. 28 and first reported by Bloomberg Law. Club Industry

December 6, 2022
New Signings for Virginia’s Blue Ridge TWENTY24
ROANOKE, Va. (December 2022)/ENDURANCE SPORTSWIRE/ – Virginia’s Blue Ridge TWENTY24 professional cycling has added four new cyclists to the team’s 2023 roster. Caileigh Filmer (CAN), Danielle Morshead (USA), Nicole Steinmetz (USA), and Laurel Quiñones (USA) have signed on to join the team in Roanoke in the new year, some already familiarizing themselves...

December 6, 2022
Vitus Bikes Launches US Operations and Direct-to-Consumer Sales
December 6, 2022 - Salt Lake City, UT /ENDURANCE SPORTSWIRE/ – Vitus, the nearly 100-year-old storied bicycling brand, today announced the opening of its United States operations and distribution center, headquartered in Salt Lake City, UT. US consumers can now purchase select models of Vitus’ mountain, road, gravel, youth, and e-bikes bikes through...

December 6, 2022
Enduro Bearings Teams with Alchemy Bikes on ‘Enduro Bearings Inside’ Program
Oakland, California /ENDURANCE SPORTSWIRE/ - Enduro Bearings is proud to announce the launch of its ‘Enduro Bearings Inside’ collaboration with Alchemy bikes. The program is more than just providing a bearing spec; the companies will work closely together to optimize frame and spinning component durability and performance. They’ll also blend...

December 6, 2022
GFNY announces Inaugural GFNY Maryland (USA)
/ENDURANCE SPORTSWIRE/ – GFNY Maryland is the latest addition to the GFNY Global Endurance Sports Series, making it the fourth GFNY cycling race in the USA in 2023. Scheduled for October 1, 2023, riders compete on the flattest and likely fastest race of the GFNY circuit. GFNY Maryland race week activities...
December 5, 2022
Sportswear manufacturer Cytech acquires Pasasport
The buyout brings together two manufacturers with a history of innovation in the production of performance cycle clothing, Cytech introducing at Eurobike this year the world’s first 3D printed chamois pad. More than 90 per cent of the company’s turnover is generated in foreign markets and its products are sold...