Wattbike launches Proton -– the most versatile smart bike for fitness enthusiasts

September 9, 2024

Wattbike, famous for its heritage in elite sports, announces the launch of the Wattbike Proton. Priced at only £1,795, this accessible and highly versatile new smart bike is designed to bring Wattbike’s cutting-edge technology and proven free training app to a broader fitness audience.

/ENDURANCE SPORTSWIRE/ – Designed for Effective and Efficient Training – Whatever the Goal.

The Wattbike Proton can be easily and extensively adjusted without the use of tools, allowing users to seamlessly customise their position and optimise their workouts according to their individual training goals.

Effective and time efficient training is at the heart of the Wattbike experience. The Proton supports a broad array of fitness goals, whether they relate to running, cycling, team sports or general cardiovascular fitness.

Wattbike has collaborated with top sports scientists and fitness experts to develop specialised training plans and workouts. These are available through the Wattbike Hub, a subscription-free app for all Wattbike users that controls the bike’s resistance and guides users through every workout.

Content on the Wattbike Hub has been overhauled as part of the launch, including new workouts tailored for runners and an enhanced user experience.

Versatility for Multi-User Households.

Wattbike research has shown that many Wattbikes have multiple users at home; and for people who share their Wattbike, this range of adjustment makes it easy for different users to hop on and off. The Proton also accommodates a wide range of heights, from 4’6ft to 6’6ft, making it an accessible choice for all.

Uncompromising Quality and Seamless Integration.

The Proton integrates seamlessly with all major apps (including Strava, Rouvy and Zwift) providing the same level of accuracy as its commercial products trusted by top athletes and professionals around the world. In developing the Proton, Wattbike has been uncompromising in its dedication to accuracy and build quality.

Stephen Loftus, CEO of Wattbike, says, “With the Proton, Wattbike is introducing our proven fitness and training technology to a broader home audience. Its quick and easily adjusted features, expanded free Wattbike Hub training app and competitive pricing makes our world-class training more accessible than ever.”

The Wattbike Proton is currently available exclusively through wattbike.com in the UK. Further expansion into other markets is planned in the near future.

Find out more via www.wattbike.com/products/wattbike-proton

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CONTACT

Name: Kate Allan – Compete PR

Email: kate@competepr.com

Phone: +447754 072648

EDITOR’S NOTES

Founded in Nottingham, UK in 2000 by former world champion rower Ian Wilson in collaboration with British Cycling, Wattbike has revolutionised indoor training with the world’s most advanced indoor bikes. What sets Wattbike apart is its industry-leading accuracy and patented technologies, which deliver scientific-grade data through the Wattbike Hub, a free companion app. The Wattbike Hub allows users to track and analyse their performance with precision, ensuring that every session is optimised for maximum results.

Wattbike’s commitment to excellence has made it the trusted training partner for elite athletes and sports teams around the world. Wattbikes are used by Olympic teams, Premier League football clubs, Premiership rugby teams, England Rugby, NFL and NBA franchises, and 11 Boxing World Champions. The brand’s credibility is further strengthened by its adoption in over 3,500 gyms and health clubs worldwide. Leading fitness and health professionals rely on Wattbike for its durability and accuracy, making it the bike of choice for The British Army, US Navy SEALs, Nuffield Health, Bupa, and numerous universities and sports science institutions.

Wattbikes are sold in over 40 countries worldwide.