Hoka Continues to Drive Deckers Brands in Q2, Ugg Returns to Profit

October 26, 2023

Shares for Deckers Brands were up nearly 10 percent. The footwear company reported net sales in the second quarter of 2024 increased 24.7 percent to $1.09 billion, compared to $875.6 million the same time last year. Deckers also saw a bump in its direct-to-consumer channel, reporting an increase of 38.8 percent to $331.7 million compared to $239.1 million in Q2 2022. Wholesale net sales for Q2 were up 19.4 percent to $760.2 million, compared to $636.5 million the same period last year. FN