The Feed Enters Exclusive Partnership with Triple Bypass for 2023

March 29, 2023

The partnership will fuel 5000 riders over three Colorado mountain passes

March 29, 2023– Evergreen, Colo /ENDURANCE SPORTSWIRE/ – The Triple Bypass, a ride produced by Team Evergreen that attracts cyclists from around the US on a course that travels over three Colorado mountain passes, has partnered with The Feed, the largest online marketplace for athletes, to help 5,000 riders fuel efficiently for the July 22 event.

The Feed, based in Broomfield, Colorado, has a mission to share how the right nutrition at the right time will improve performance. The Feed sells over 250+ brands, breaking nutrition into a simple formula of Before, During, and After workouts and training. In the 10 years that The Feed has been in business, they have fed over 200,000+ athletes.

Via Triple Bypass, The Feed will fuel all Triple Bypass riders by stocking and stoking all of the aid stations with a large variety of sports nutrition products along the 120-mile course with nearly 12,000 feet of climbing.

“Get ready to feel the rush of adrenaline! Here at The Feed, we’re a team of experienced athletes pushing the boundaries of cycling to its limits,” says The Feed’s Head of Athlete Performance, Brandon Dyksterhouse. He knows firsthand the grueling demands of the Triple Bypass race, where proper fueling can make or break an athlete’s day on the course. “That’s why we’re on a mission to eliminate any unpredictability and help our fellow athletes reach their peak performance. With The Feed’s expert fueling strategies, you’ll be unstoppable on the road. Get ready to crush 12,000ft of climbing and have your best day on the bike.”

Aside from ensuring aid stations are filled with a variety of fueling products, The Feed will also offer free one-on-one nutritional coaching for all Triple Bypass riders and two nutrition seminars prior to the ride led by pro athletes and sports dieticians. In addition, The Feed will supply water bottles and a $20 credit to each rider so they can customize their fueling strategy before the event.

“A partnership like this allows our riders to have a better experience at the Triple Bypass by making sure their unique nutritional needs are met with a variety of products from The Feed’s expansive brand offering,” says Team Evergreen executive director Jen Barbour. “The Feed is a perfect match, and we’re thrilled they can help make this world-class cycling event even better by supporting our riders leading up to, during, and following the Triple Bypass.”

Follow these links to learn more about the Triple Bypass and The Feed.

About Triple Bypass-
The Triple Bypass is an annual ride started in 1988 that travels from Evergreen to Avon, Colorado. The ride is produced by Team Evergreen, a 501c3 nonprofit that produces Mount Evans Hill Climb, The Hundo, Session Series, Salida 76, and the Beti Bike Bash, as well. Team Evergreen also hosts multiple group rides per month. Team Evergreen’s mission is to build the cycling community by expanding rider experiences, hosting compelling events, and channeling thoughtful philanthropic impact. The organization has donated over $3.9 million to local charitable and advocacy organizations.

About The Feed –

The Feed is the largest online sports nutrition company for endurance athletes. It is a one-stop shop to get all of the sports nutrition, recovery gear and performance supplements you need to make your next workout better. The Feed understands that improving your nutrition is one of the quickest ways to see gains in your performance. @thefeedme

Photo: Download here. Please Credit Matt Howshar

Contact: Janette Sherman

E: Janette@mandbcollective.com
M: 406.471.2882

# # #