Believe in the Run Announces New Website and Role, Phase Two of its Growth Strategy

March 17, 2023

Baltimore, MD (March 2023) /ENDURANCE SPORTSWIRE/ – Believe in the Run, a leading online publication focused on running shoe reviews and coverage of run culture, is thrilled to announce the launch of a brand-new website and the promotion of Robbe Reddinger to Senior Editor and lead for unpaid brand partnerships.

Continuing its rapid growth as a leading voice within the run industry, Believe in the Run has implemented the second phase of its growth strategy: a revamped website. The new site, built by Drexler, a Baltimore-based design studio, boasts a fresh and modern look with improved functionality and user experience. It features a streamlined navigation system that makes it easy for readers to find the latest shoe reviews, running news, a shoe finder, brand rankings, anatomy of running shoes, event features, and more.

As part of the website launch, Believe in the Run promoted Robbe Reddinger to Senior Editor. Reddinger has been an integral part of the Believe in the Run team since 2018. He has demonstrated a passion for running and a commitment to providing readers with the most accurate and up-to-date information in an entertaining and digestible format.

In his new role, Reddinger will oversee all editorial content on the site, ensuring that the brand continues to provide the highest quality running news and reviews. Reddinger will also lead non-paid partnerships with brands, directing the review process and ensuring timely content for brands and followers alike.

“The Believe in the Run website has been our brand’s linchpin since we started in 2009. We invested in the new site to strengthen what is working and add features to enhance the user experience while making it easier to showcase our work with our partners. We’re thrilled to have Robbe take on this focused role at Believe in the Run,” said Founder Thomas Neuberger. “We have a talented team of writers and contributors who are passionate about running, and we’re glad Robbe will lead them to take our content to the next level.”

About Believe in the Run

Founded in 2009, Believe in the Run is an independent run culture outlet based in Baltimore, Md. Believe in the Run’s goal has always been to provide honest running shoe and running gear reviews with a culturally relevant and entertaining edge. Its mission is to bring a fresh look to running and provide its followers with sound advice from everyday runners just like them. https://www.believeintherun.com/