Pic2Go Partners with PhotoRunning to deliver Event Photos to HauteRoute 2021 Participants!

May 5, 2021

Pic2Go, the global race photography solution provider and PhotoRunning, the leading endurance events photography company, have partnered again to deliver Race Day Photos to all participants of the Haute Route iconic semi-professional cycling series during 2021.

Pic2Go,the global race photography solution provider and PhotoRunning, the leading endurance events photography company, have partnered again to deliver Race Day Photos to all participants of the Haute Route iconic semi-professional cycling series during 2021.

Pic2Go’s race photo-tagging and social sharing technology will be operated by PhotoRunning photographers, across all Haute Route 2021 events to deliver race photos to participants, while offering branded personal galleries and instant social sharing of the photos. All riders will have Pic2Go’s patented 2D barcodes included on their plates – to automate a fast and accurate tagging of the photos.

Haute Route is the world’s most prestigious multi-day events for amateur riders, taking place over seven or three-day formats in the world’s most iconic cycling terrain. This year the Haute Route cycling events will include the European locations of – Crans-Montana, Pyrénées, Alpes, Dolomites and Ventoux.

“We are excited to work with PhotoRunning powering event photos to Haute Route riders this year again!” says Eitan Hefetz – Pic2Go CEO. “Fast and accurate delivery of race photos with Pic2Go’s automated social sharing options became a standard by Haute Route helping participants to keep their lasting memories of the event.”

“We are extremely excited about this partnership and can’t wait to drive a successful photo activation at Haute Route events,” says Richard Chauland-Lottet, Co-Founder at PhotoRunning.  “The iconic Haute Route event offers exceptional challenges and experiences for the participants, and we are glad to work with Pic2Go to offer the participants their photos for free so they can keep and share their memories!”

About Pic2Go

Established in 2010, Pic2Go is a global solution provider for Sponsored Race Photography, providing endurance event participants with free branded photos and videos to share on social media, while boosting race sponsorship. Pic2Go’s race photography technology is used by major events and sponsors in 40 countries.

For more information about Pic2Go visit http://www1.pic2go.com

About PhotoRunning

Based in France, PhotoRunning provides comprehensive photography services to endurance events in France and across Europe.

For more information about PhotoRunning visit https://photorunning.com/

About Haute Route

The Haute Route’s objective is to deliver an unparalleled ‘professional’ experience for amateur cyclists. This means not only delivering first class hospitality and event management, but all the key ingredients that make up the culture and experience of professional road racing.

For more information about Rhode Races and Events visit https://www.hauteroute.org/