FitRankings Pushes Connected Fitness Innovation with Enhanced Capabilities

December 10, 2020

New Features Designed to Deepen the Virtual Challenge Experience

Austin, TX – December 10, 2020 –FitRankings, the fitness industry’s first to market universal health platform, is expanding its capabilities with new features, including milestone triggered messaging and interactive mapping.  With these advancements, FitRankings partners can better leverage the world of connected health devices and wearables to build the most meaningful digital fitness experiences ever hosted on the internet.

Developing a successful virtual event takes two things: creativity and technology. FitRankings provides technology for partners to do more, engaging their communities in new, authentic ways. At the core of the FitRankings platform is the universal connection to wearables and apps, allowing participants to seamlessly connect any device.

FitRankings offers a wealth of functionality to their brand partners – all designed to foster new virtual growth and engagement opportunities. Custom registration fields, social and community functionality (likes, comments, photo uploads, profiles, followers) real-time leaderboards, and messaging capabilities are paired with real-time reporting and powerful insights, to provide the best possible user experience.

But it doesn’t stop there. FitRankings is providing more advanced functionality with two new features. Partners can now trigger messaging via email, surprising and delighting participants as they achieve certain challenge or race milestones. Additionally, data from participants’ wearables and fitness apps can be translated into real-time movement over an interactive race map. This feature, along with the entire experience, can live natively within a partner’s digital ecosystem or website, complementing the full spectrum of capabilities and interactive nature of the FitRankings platform.

Recently, USA Triathlon successfully leveraged both triggered messaging and FitRankings mapping technology to bring the first-ever Power Within Virtual Tri Across America presented by Toyota to life. Over a period of six weeks, teams competed to share their love of the outdoors while collectively swimming 7 miles, biking 2,400 miles, and running 905 miles. USA Triathlon partnered with FitRankings to design a turnkey experience that allowed athletes nationwide to embark on a shared adventure with friends, family, and teammates. The teams’ progress was tracked using an interactive race map, showing their positions as they raced from San Francisco to New York City. As participants completed important race milestones, messages of encouragement and performance stats were automatically triggered and sent to their inboxes. The entire race experience was seamlessly integrated directly onto virtual-tri.com. Ultimately, with the help of FitRankings, this first-of-its-kind challenge generated huge participation numbers and saw 65 teams log more than 3,300 miles in just six weeks.

Offering dedicated support for partners as well as enhanced cybersecurity and GDPR compliant data protection, there has never been a better time for organizations and enterprises to create their own unique fitness challenges. To learn more about FitRankings, its turnkey universal health platform, and the enhanced toolkit, visit fitrankings.com or contact cory@darbycommunications.com.

About FitRankings

Based in Austin, Texas and founded in 2015, FitRankings is the fitness industry’s first to market universal health platform, connecting the world of fitness by unifying the fragmented wearable landscape–any wearable, any app, any activity–under one platform. FitRankings gives organizations the ability to leverage the world of connected health devices by providing turnkey technology, tools, and support to create meaningful digital fitness experiences and build scalable communities. FitRankings’ solutions give individuals the ability to connect their fitness data to causes, brands, and experiences they care about, inspiring activity and connecting it to action. Learn more about FitRankings at fitrankings.com.