KT Tape® To Serve As New Sponsor For Drake Blue Oval Showcase Presented by Mediacom

August 28, 2020

KT Tape will be the presenting sponsor of the men’s and women’s hurdles and will provide athletes competing in the Drake Blue Oval Showcase with their PRO Extreme and Blister Prevent Tape products.

DES MOINES, IA. – KT Tape and Drake Sports Properties announced today a new relationship for the upcoming Drake Blue Oval Showcase, presented by Mediacom.  KT Tape will be the presenting sponsor of the men’s and women’s hurdles and will provide athletes competing in the Drake Blue Oval Showcase with their PRO Extreme and Blister Prevent Tape products.

This marks the first agreement of its kind between Drake and KT Tape, which is known as the leader in drug-free pain relief products. Preferred by elite athletes and medical professionals, KT Tape is a lightweight, elastic sports and fitness tape that aids in muscle, ligament and tendon pain relief and support for various sports-related injuries. KT Tape is designed to withstand sweat and strain, and can be worn in water or under body-hugging athletic apparel while providing long-lasting relief.

Drake Sports Properties, which oversees sponsorships for Drake Relays and Drake Athletics, is the Des Moines-based team for Learfield IMG College, the university’s athletics multimedia rightsholder.

Confirmed athletes who will arrive at Drake Stadium on August 29 represent 12 countries, include 22 Olympians and 70 World Championship qualifiers. The competitors have won a total of seven Olympic medals, including three gold, 24 World Championship medals, 52 NCAA titles and 70 National Championships.    

“We are excited to work with Drake University and the Drake Relays to bring back the sport of Track and Field to its fans”, said Greg Venner, CEO of KT Tape. “Elite runners from across the U.S. have been training hard this year and now they finally have a national stage to showcase their abilities and inspire track fans across the country.”

“It has been invigorating to see our local corporate community rally around this event and it’s equally meaningful to work with a company like KT Tape, who is always dedicated to supporting athletes, even during the most challenging circumstances,” said Blake Boldon, the Franklin P. Johnson Director of the Drake Relays.

Tickets for this unique event are not available to the public, but fans will be able to watch world-class performances broadcast to a regional television audience on Mediacom and streamed globally on Runnerspace+.

KT Tape will be the presenting sponsor of the Men’s and Women’s Hurdles and will provide athletes competing in the Drake Blue Oval Showcase with their PRO Extreme and Blister Prevent Tape products. KT Tape is also a proud sponsor of Team USA and USA Track & Field. For more information about the company and its products, visit www.kttape.com.

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About KT Tape: 

Based in American Fork, Utah and founded in 2008, KT Tape® has revolutionized the sports medicine industry with the introduction of the most advanced and recognized kinesiology tape and recovery products.

KT Tape® is recognized as a leader in sports related pain and injury treatment. The mission of the company is to develop breakthrough solutions to help enable athletes to compete at their best. KT Tape has become the athlete’s choice for drug free pain relief and injury management.

The Company currently designs, develops, and distributes a variety of kinesiology tape lines, including KT Tape® Original (cotton) and KT Tape® Pro™ (synthetic), engineered for targeted pain relief* and enhanced functionality, as well as a line of performance and recovery products.

KT Tape is the largest kinesiology tape manufacturer in stores, available in 42,000+ domestic retail locations and 40 countries.

For more information, visit www.kttape.com.