4iiii announces collaboration with ROSE Bikes, including integration of the PRECISION 3+ Powermeter with the 2024 Backroad FF GRX RX825 Di2 gravel bike

February 4, 2025

4iiii is proud to announce their collaboration with ROSE Bikes, which sees integration of their PRECISION 3+ Powermeter with the 2024 Backroad FF GRX RX825 Di2 gravel bike. Additionally, ROSE Bikes now offers 4iiii power meters in their online store, strengthening the partnership between the two brands.

COCHRANE, ALBERTA, (JANUARY 4, 2025) /ENDURANCE SPORTSWIRE/  – 4iiii is proud to announce their collaboration with ROSE Bikes, which sees integration of their PRECISION 3+ Powermeter with the 2024 Backroad FF GRX RX825 Di2 gravel bike. Additionally, ROSE Bikes now offers 4iiii power meters in their online store, strengthening the partnership between the two brands.

4iiii launched the PRECISION 3+ Powermeter in August 2023, setting a new standard for power measurement in cycling, delivering industry-leading accuracy within +/-1% using 4iiii’s patented 3D strain gauge technology. The non-drive-side power meter offers cyclists the opportunity to train with precision and track their performance effectively, all with an extended battery life of up to 800 hours and Apple Find My integration for added convenience.

ROSE Bikes, based in Germany, is renowned for its innovative designs and commitment to both gravel and road cycling. The Backroad FF GRX RX825 Di2, equipped with the 4iiii power meter, reects ROSE’s dedication to delivering cutting-edge cycling experiences for performance-driven gravel riders. In addition, 4iiii power meters are now available directly via ROSE’s extensive online store, ensuring access to premium power-measuring technology for all cyclists.

“This collaboration with ROSE Bikes is an exciting step for 4iiii,” said Janelle Chubey, Director of OEM at 4iiii. “We’re proud to see our PRECISION 3+ Powermeter featured on the Backroad FF and made widely available through ROSE’s online store. It’s a testament to our shared commitment to innovation and performance.”

Jonas Tenbrock, Product Manager at ROSE Bikes, added, “Equipping the Backroad FF GRX RX825 Di2 with the PRECISION 3+ Powermeter perfectly aligns with our mission to offer advanced solutions to gravel riders. By also stocking 4iiii power meters in our online store, we’re ensuring more riders can benet from this exceptional technology.”

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About 4iiii Innovations Inc.

Located at the foothills of the Canadian Rockies, we are a sports technology company committed to helping riders unlock their full potential through intuitive training tools. Our products include cycling power meters designed for both outdoor and indoor cycling and tness markets. We strive to engineer and produce the most accurate and high-performing equipment—at a price point that makes advanced training accessible to every athlete. We take pride in supporting professionals riding 4iiii-equipped bikes who have claimed World Championships, Paris-Roubaix victories, and Tour de France stage wins and weekend warriors who consistently dominate their friends on Strava.

To learn more about 4iiii and their products, visit: www.4iiii.com.

About ROSE Bikes

ROSE Bikes is a customer-centred bike brand from Bocholt (NRW) with a mission to provide people with unique bike adventures. The focus of the family business with 580 employees is on the development of their own high-quality mobility- and performance-oriented bike products, that are developed and assembled at their headquarters and distributed throughout Europe. This award-winning company is a trendsetter in multichannel commerce and connects both online and oine touchpoints in terms of curation, guidance, and service. The wide range of products and services can be experienced online and in-person at ROSE stores in Germany, from Bocholt to Cologne and Berlin to Munich, as well as in Switzerland at Lake Zurich, Basel, Bern, St. Gallen and in numerous cooperation shops.

To learn more about ROSE Bikes, visit: www.rosebikes.com.

Media Contact

Kate Allan | kate@competepr.com | +447754 072648