100%® Debuts Speedcraft XS For Smaller Faces, Women and Youth

June 26, 2020

From men looking for a scaled-down frame to women ripping up the trails and youth looking to dominate on the baseball diamond, the newest Speedcraft puts a 100% punch into a more compact package.

SAN DIEGO, Calif. – 100% has announced the debut of Speedcraft XS performance eyewear, bringing the brand’s most popular style to a wider range of athletes. Designed for men with smaller faces, uncompromising women and youth, the newest iteration of Speedcraft expands its family once again. 100% added the Speedcraft SL in 2019, featuring a shorter lens and more compact nose bridge for those who wanted a lower-profile fit. And in 2018, 100% introduced the Speedcraft Air, where they revolutionized performance eyewear to incorporate enhanced nasal breathing. With the addition of the Speedcraft XS, athletes with smaller faces from all walks of sport can now get the uncompromising Speedcraft style on a smaller scale.

“Speedcraft has long been our most popular and versatile style, which is why we wanted to make it available to literally everyone,” says 100% CEO Ludo Boinnard. “Whether you’re riding on the road, running on the trails, or fielding balls on the baseball diamond, this newest addition to the Speedcraft family means there’s now a style that is perfect for every face and every sport.”

Speedcraft XS is available in five different colorways, each featuring the same high-tech facets that have made Speedcraft one of the most popular sports performance sunglasses in the world. Featuring a high-impact resistant cylindrical shield lens for increased peripheral view and protection, lower air scoops for increased ventilation and an ultra-lightweight frame, Speedcraft XS is the most technologically advanced compact sunglass on the market.

Building off the original Speedcraft—worn by professional athletes like seven-time Tour de France green jersey winner Peter Sagan and star MLB shortstop Fernando Tatis Jr.—Speedcraft XS brings elite-level tech in a scaled down frame and lens that perfectly complements smaller faces.  Speedcraft XS starts at $135 and is now available online and at select retailers.

For more information on Speedcraft XS and all 100% Performance eyewear, visit us online at 100%.

About 100%®: 

100%, based in San Diego, California, is an independent premium sports brand with a focus in performance eyewear, technical apparel and sports protection. 100% empowers today’s most demanding athletes with the performance technologies and gear they need to compete at the top of a wide variety of sports.

100% is inspiring a new generation of athletes and asking them: “How much effort do you give?” The 100% brand boasts an impressive roster of athletes include seven-time Tour de France green jersey winner and three-time road cycling world champ Peter Sagan, reigning AMA Supercross champion Cooper Webb, three-time downhill mountain biking world champion Sam Hill, UCI cross-country mountain bike world and European champ Jolanda Neff, Brazilian ultra-running phenom Fernanda Maciel, four-time and reigning UCI downhill world champ Loïc Bruni, 2013 Ironman world champion Frederik Van Lierde, 2019 MLB rookie of the year Pete Alonso and San Diego Padres star shortstop Fernando Tatis Jr. Follow us on Facebook, Twitter and Instagram.  www.100percent.com

www.100percent.com

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