Press Releases: Sponsorship

Litespeed Gears Up For Big Weekend

Litespeed Bicycles - May 23, 2013

May 23, 2013 – Chattanooga – American Bicycle Group, parent company of Litespeed Bicycles, has announced final staff and event assignments for the upcoming USA Pro Cycling National Championships to be held in their hometown of Chattanooga, Tennessee. The company is the official bike sponsor for several of the events including Saturday’s Cycling for Miracles

Aspaeris Sponsors All Female Team in Ragnar Relay Chicago

Aspaeris - May 23, 2013

NEW HAVEN, CT, May 23, 2013—Aspaeris, a new provider of performance-enhancing, injury-prevention compression sportswear for female athletes, announces the sponsorship of an all-female team from Illinois that will race in the Chicago Ragnar Relay on June 7-8. The team called American Sweathearts has been training in their Aspaeris Pivot Shorts™ Gen2 and are ready to

XTERRA WETSUITS Partnering with World-Renowned Sports Photographer TIM TADDER for Upcoming Shoot!

XTERRA Wetsuits - May 22, 2013

SAN DIEGO, CA – Best-selling triathlon wetsuit brand XTERRA WETSUITS announced an agreement today for an upcoming photo shoot with world-renowned photographer TIM TADDER. The game-changing images that XTERRA WETSUITS and TADDER produced in 2010 altered the visual landscape of wetsuit marketing and were a driving force behind XTERRA WETSUITS’ Web Award-winning homepage (Best Sports

SignMeUp, Inc. Launches Mobile Optimized Registration in Conjunction with the One America 500 Festival Mini-Marathon

SignMeUp, Inc. - May 21, 2013

The Company is building on its success from mobile SMS confirmation marketing which gives its customers the ability to leverage their communication to participants as well as drive sponsor and partner messaging through web, email and mobile. Terry Powers, VP Operations for the 500 Festival said, “Mobile is a big part of our 2014 marketing

Football Legend Hines Ward Teams Up With Fellow IRONMAN® Triathlon Rookies in Episode Three of ‘BECOME ONE’

REFUEL | got chocolate milk? - May 21, 2013

WASHINGTON, D.C. (May 21, 2013) – Hines Ward has begun the journey of a lifetime – a seven-month training and recovery program to get him from the gridiron to the 2013 IRONMAN® World Championship triathlon. A commitment he began nearly three months ago, Ward is quickly learning he cannot face this grueling challenge alone. Fans

UnitedHealthcare Named Sponsor of City Bikes IRONMAN 70.3

Miami Tri-Events - May 17, 2013

Miami, FL-May 17, 2013 – Miami Tri Events, a leader in athletic event production and management, has announced UnitedHealthcare will be the Official Health & Wellness partner of the 2013 City Bikes IRONMAN 70.3 Miami and sponsor the UnitedHealthcare C-Level Challenge. City Bikes IRONMAN 70.3 Miami will take place Oct. 27 at Bayfront Park in

Revel Announces Title Sponsorship of the Atlantic City International Triathlon

DelMoSports - May 15, 2013

REVEL BEACH, Atlantic City, NJ (May 15, 2013)-Revel Entertainment and DelMoSports Inc. announced today that Revel will be the title sponsor of the 2013 Atlantic City International Triathlon.  The “Atlantic City International Triathlon presented by REVEL” will take place Sunday, September 15th. “Today’s announcement underscores Revel’s commitment to Atlantic City, and creating and supporting special

Project Sport Enters First of Gran Fondo Series with Major Sponsors, Storied Pros, and Weekend Warriors Alike

Project Sport - May 15, 2013

Late last year, San Francisco-based event producer Project Sport acquired the Echelon Gran Fondo series intent on thrusting cycling into the mainstream, and certain that the sport’s best days were in front of it.  This week, as the it enters the first stop of its series in picturesque Sonoma, California, the company’s vision is coming

SMACK! Media Joins the Alpha Warrior Team to Promote the Event’s Debut at Qualcomm Stadium in San Diego

Alpha Warrior, LLC - May 14, 2013

May 14, 2013 (San Diego, CA)–Alpha Warrior, a first of its kind event featuring 30+ extreme obstacles, 16 insane structures, and boasting, “No mud. No miles. No mercy.”, has selected SMACK! Media as their public relations partner to launch their second event in San Diego, CA at Qualcomm Stadium on June 15th and 16th. Over

Hartford Marathon Foundation Partners with Connecticut-based Aspaeris

Hartford Marathon Foundation - May 14, 2013

May 2013, Glastonbury, CT – The Hartford Marathon Foundation (HMF) is pleased to announce a continued partnership with Aspaeris, creators of Aspaeris Pivot Shorts (APS™). Entering a second year of event sponsorship with HMF, Aspaeris will support the 20th running of the ING Hartford Marathon, Half Marathon and 5K on Saturday, October 12, 2013 in

Hyland’s Announces Sponsorship of Life Time Athleta Esprit de She and Life Time Kids Tri Series

Hyland's - May 08, 2013

Los Angeles, CA (May 8, 2013) — Hyland’s, a leading manufacturer of all-natural, homeopathic medicines, announced its sponsorship of two Life Time – The Healthy Way of Life Company (NYSE:LTM) signature events including the Athleta Esprit de She – The Spirit of Her Race Series and the Life Time Kids Tri Series. Through the sponsorship,

Bonk Breaker® Signs Sponsorship with Top Men’s Pro Cycling Team in U.S.

On The Rivet Management - May 08, 2013

DAHLONEGA, GEORGIA — The 5-hour ENERGY® presented by Kenda Racing Team has announced a partnership for the 2013 season with Bonk Breaker®, the official energy bar of the U.S. IRONMAN® triathlon series.   Activation programs with the 5-hour ENERGY Team will begin later this month at the Amgen Tour of California, where the Team will compete

Sports Enthusiast and Endurance Specialist Joins Compression Company

SKINS North America - May 07, 2013

Encinitas, Calif. (May 7, 2013) – SKINS Compression, the world’s leader in gradient compression sportswear, continues to grow and expand its North American presence with the addition of Ben Harper as Channel Manager for the Endurance and Winter Sports business. Since the beginning of 2013, SKINS has rapidly grown its marketing team in an effort

The Baystate Marathon and the Greater Lowell Road Runners are pleased to announce Ashworth Awards as the title sponsor for the 2013 Ashworth Awards Baystate Marathon and Half Marathon.

Ashworth Awards - May 02, 2013

The Baystate Marathon and the Greater Lowell Road Runners are pleased and proud to announce Ashworth Awards as the title sponsor for the 2013 Ashworth Awards Baystate Marathon and Half Marathon. Ashworth Awards has been providing products to celebrate the achievements of individuals and organizations for over 45 years.  As a major provider of awards,

Kate Grace Renews Sponsorship with Oiselle Through the 2016 Rio de Janeiro Olympic Games

Oiselle - May 02, 2013

May 2, 2013 – Seattle, Washington – Kate Grace, a stand-out middle distance track star, has announced that she has renewed with Oiselle and will be sponsored by the women’s running apparel company through the 2016 Olympic Games. Fresh off a National Title Win at the USA 1-Mile Road Championships and a bronze medal at