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Press Releases

Boa® Technology Recognized as Leader in Corporate Growth

Boa® Technology Recognized as Leader in Corporate Growth

Creation

DENVER, Colo., April 1, 2015 – Boa® Technology Inc., creator of the award-winning, patented Boa® Closure System, was presented with the 2015 Corporate Growth Award by the Denver Association for... MORE

USAT Retro Triathlon Series will visit New Castle, Indiana in July 2015

USAT Retro Triathlon Series will visit New Castle, Indiana in July 2015

America Multi-Sport

MUNCIE, IND. – Indiana triathlon and America Multi-Sport will experience a blast from the past with the third Annual USAT Retro Tri Series on July 25, 2015! The Summit Lake Optimist Sprint Triathlon... MORE

A Perfect Weekend For The Season Opener Of The RAAM Challenge Series In The Texas Hill Country

A Perfect Weekend For The Season Opener Of The RAAM Challenge Series In The Texas Hill Country

Race Across America

April 1, 2015 (MARBLE FALLS, TX) – The RAAM Challenge Series kicked off the season outside of Austin, Texas in Marble Falls with an ideal weekend for racing. Andrew Willis, a local Austin cycling... MORE

AlterG’s Anti-Gravity Treadmill wins Best Equipment At U.K. Sports Technology Awards 2015

AlterG’s Anti-Gravity Treadmill wins Best Equipment At U.K. Sports Technology Awards 2015

AlterG

Fremont, CA — California-based AlterG and its revolutionary Anti-Gravity treadmill were winners at this year’s Sports Technology Awards held in London, UK. Taking home the prize for Best Equipment... MORE

TrainingPeaks Announces Partnership With the National Interscholastic Cycling Association

TrainingPeaks Announces Partnership With the National Interscholastic Cycling Association

TrainingPeaks

Boulder, (Colo) – April 1, 2015 – TrainingPeaks has announced a partnership with the National Interscholastic Cycling Association (NICA) to provide world-class online training software and educational... MORE

Leanda Cave joins Swiftwick for 2015 Season

Leanda Cave joins Swiftwick for 2015 Season

JMC Marketing

 Miami Beach, Florida April 1st, 2015 Swiftwick, a leading athletic performance sock company, has officially signed champion triathlete, Leanda Cave, to the Swiftwick athlete team. Cave began her triathlon... MORE

Coeur Sports Enters The Men’s Endurance Market With A Version Of Its Revolutionary Seam-Free Chamois Shorts

Coeur Sports Enters The Men’s Endurance Market With A Version Of Its Revolutionary Seam-Free Chamois Shorts

Coeur Sports

Due to the overwhelmingly positive reception by the triathlon, cycling, and spin markets to its women’s shorts, featuring the seam-free chamois that were promoted using the hash tag #noangrykitty, Coeur... MORE

Clean Bottle to Ride with Amgen Tour of California as the Official Water Bottle Partner

Clean Bottle to Ride with Amgen Tour of California as the Official Water Bottle Partner

Clean Bottle

(Somerville, MA – April 1, 2015) - Clean Bottle, the company that revolutionized the water bottle with a screw off bottom for easy cleaning and introduced the iconic Square bottle, is proud to support... MORE

RaceForce Confirms Exclusive Partnership with imATHLETE

RaceForce Confirms Exclusive Partnership with imATHLETE

imATHLETE

RaceForce, LLC, an industry-leading endurance and athletic event production company based in Los Angeles, has named imATHLETE as its exclusive registration partner. Since 2014, imATHLETE and RaceForce... MORE

Swim, Bike, Run And Give — Life Time Tri South Beach Set For April 19  To Raise Funds For St. Jude Children’s Research Hospital®

Swim, Bike, Run And Give — Life Time Tri South Beach Set For April 19 To Raise Funds For St. Jude Children’s Research Hospital®

Life Time Fitness

MIAMI (April 1, 2015) — Among the 2,500 triathletes set to participate in the annual Life Time Tri South Beach event on April 19, several celebrities, including actors James Marsden, Josh Hopkins and... MORE

Increase Office Productivity with Rudy Project’s Wing57 Helmet

Increase Office Productivity with Rudy Project’s Wing57 Helmet

Rudy Project

Denver, CO- Rudy Project, Italian crafters of revolutionary aerodynamic helmets, is thrilled to reveal the latest breakthrough in office space Aero / TT technology. Whether you’re looking to increase... MORE

Industry News

USA Pro Challenge announces women’s race for 2015

velonews.competitor.com - The USA Pro Challenge announced Tuesday it will hold a three-day elite women’s race in conjunction with the men’s race in August. The three-day race is slated for August 21-23;... MORE

The Entire Field DNFed This Race

runnersworld.com - Runners who pride themselves on never quitting ought to steer clear of the Barkley Marathons, a 100-mile trail race through the Tennessee wilderness. Of the 40 entrants who began the... MORE

Strava backs Friends Life Women’s Tour for second year

triathlonbusiness.com - Strava, the global online community for athletes, has announced that it will partner with the Friends Life Women’s Tour for the second year running. The company was one of the... MORE

Two Harbors Investment Corp. to Sponsor 39th Annual Grandma’s Marathon

twoharborsinvestment.com - Two Harbors Investment Corp. announced that it will be a major sponsor of the 39th Annual Grandma’s Marathon. The marathon, which follows the scenic route from Two Harbors,... MORE

Liv USA kicks off ambassador program with 80 women

bicycleretailer.com - Liv is launching the largest ambassador program in the brand's history, with 80 women ambassadors across the country, who will work with retailers to lead ride and give educational... MORE

Zwift recruits Steve Beckett to VP sales and marketing role

bikebiz.com - Zwift has further built on its team with the addition of Steve Beckett, the former Head of Cycling at Sky. Beckett has previously managed Sky's media planning and strategy, but since 2012... MORE

Nathan Sports Re-Ups Runner Sponsorships

sportsonesource.com - Nathan Sports extended partnerships with four of the brand’s elite runners – Emily Harrison, Stephanie Howe, Michael Wardian and Ian Torrence. This standout group rounds out Nathan’s... MORE

ITU World Triathlon Series Rankings to be renamed the Columbia Threadneedle Rankings

runnersweb.com - Threadneedle Investments has launched its new global brand: Columbia Threadneedle Investments. As the Global Financial Services partner of the ITU World Triathlon Series, the new brand... MORE

Women and Cycling conference set for York in April

bikebiz.com - Landor, the publisher of Local Transport Today, is organising the "Women and Cycling" conference, to be staged in York on 30th April. The speakers include academic Rachel Aldred, Islabike's... MORE

Zipp hires Brad Walters as graphic designer

bicycleretailer.com - Zipp Speed Weaponry has hired motorsports industry veteran Brad Walters as a graphic designer, effective March 23. MORE

New site uses Strava data to track bike part service intervals

bicycleretailer.com - A new website, Pedalwrencher.com, syncs with users' Strava.com data to track miles of use for chains, brake pads and other wearables — and may create opportunities for bike retailers... MORE

Fred Clements: Six trends for bike retailers to watch

bicycleretailer.com - Mobile bike repair, e-bike dealers, and private label bikes are industry trends worth watching, according to Scott Chapin, bicycle industry risk specialist with Marsh & McClennan... MORE